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Events & PR Coordinator


Job no: 507487
Work type: Full time
Location: Melbourne - CBD & Inner Suburbs
Categories: Marketing

Reporting to the National Marketing Manager, you will be responsible for the implementation of the Sportsgirl brand image for internal and external events, promotional activities and public relations.

This position is based at our Head Office in Cremorne (VIC), however regular national travel is required for events & PR.

Your day-to-day: 

  • Act as a Sportsgirl brand ambassador to the media on all subjects relating to the brand, as directed by the National Marketing Manager and Strategic Brand Manager
  • Develop an exciting external event calendar in line with the seasonal objectives and campaigns, in conjunction with the National Marketing Manager
  • Drive the customer experience through an innovative, fun & engaging in-store events program
  • Support the implementation of external events across all key sponsorships & brand partnerships
  • Develop and maintain strong relationships with media, our PR agency and other internal departments
  • Oversee media monitoring reports and coordination of weekly media coverage, and communicate key PR pieces to the business as relevant
  • Attend photoshoots (where required) to assist with the management of production and manage all related travel
  • Maintain processes to ensure all budgeted expense areas are in-line with budget for the season

Our checklist:

  • Marketing/PR tertiary qualification
  • Experience in the Fashion/Retail industry
  • Experience  in PR/Events highly advantageous
  • Strong relationship building skills
  • Strong planning and organisational skills

Advertised: AUS Eastern Standard Time
Applications close: AUS Eastern Standard Time

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